You know who you are as a company, but are you able to express that to your customers? Branding your business is a multilateral effort working toward the same goal - putting a clear picture in the heads of your customers of what your company does and what it stands for.

Being able to articulate the message articulately is more difficult than it...

Read more: Branding mistakes that can cost you

Category: Credit
(ARA) - When the directive comes down from management that your workplace is moving to a casual dress code, it's usually cause for office-wide celebration. More and more companies these days are recognizing the importance of keeping their employees comfortable, and are adopting looser standards for their corporate dress codes.

If your company...

Read more: How to put together a casual, yet professional look

Category: Credit
(ARA) - You get one chance to make a first impression. Make yours stand out and last longer with professional business cards, proposals and other printed materials that help define your business.

Presentation counts - especially when you're one of the nation's 25 million small businesses as estimated by the U.S. Small Business Association. Owners...

Read more: Make your first impression count

Category: Credit
(ARA) - Are you thinking about a major life or career change, such as early retirement or starting your own business? One of your major considerations should be health care costs. Can you obtain private insurance for you and your family? What happens if you don't have coverage and get sick or injured? If you purchase coverage and don't use it, are...

Read more: Financial planning tip: Make sure your health care needs are covered

Category: Credit
(ARA) - Regardless of the size of your workspace - be it large or small - you can take a number of steps to lighten both your environmental footprint and that of your organization.

You can make a real difference by taking the time to consider how work routines influence the health of the planet. By evaluating everyday actions and cooperating with...

Read more: Greening your workday from start to finish

Category: Credit